SBSB (Strategic Business Solutions Boutique) provides high-end services to customers who are willing to conduct business outside of CIS countries.

Our task: To create a new vision for the brand, to support its expansion to Czech and European Markets

For the CIS countries, SBSB positioned itself mostly as in0ternational, respectable and experienced company. However in the European market SBSB faced the competition with companies that would easily surpass it in any of that features. So the new branding concept were adopted, with following position points:

  • Easy-going
  • Transparent
  • Resultative

Slogan «Your Business. Our Worries» and new light and bright visual style differentiates the company from most competitors, providing benefitable introduction to the new market.

Special new site for the Czech Republic were developed.






Re-envisioning the Brand

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